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Tavatino 2025 Year-End Success: Record-Breaking Sales Across All Channels

Tavatino Records Historic Growth in 2025 Holiday Season: A Global Milestone
Tavatino Records Historic Growth in 2025 Holiday Season: A Global Milestone

Breaking Records. Empowering Partners. Defining the Future of Outdoor Gear.

As the curtains close on 2025, Tavatino is proud to announce its most successful holiday season to date. From the bustling digital storefronts of Tmall and Taobao to our global Shopify store, the Christmas and New Year period saw an unprecedented surge in demand for high-performance outdoor apparel.

$120 K+

Global Sales Revenue

150% +

B2B Growth YoY

Top 100

Outdoor Shell Category

Omnichannel Dominance: B2C Success

Our commitment to quality and "Functional Fashion" resonated across all major retail platforms. On Tmall and Taobao, Tavatino became a top-trending brand in the outdoor techwear segment, while our global direct-to-consumer (DTC) website saw a massive influx of orders from North America and Europe.

The star of the show? The Tavatino Hydrogen Shell ZT1204, which sold out three times during the 12-day promotion period.

Empowering Global Partners: OEM & B2B Growth

Beyond retail, 2025 was the year of the Supplier. We welcomed over 50 new B2B partners into our ecosystem. By leveraging our robust supply chain and cutting-edge R&D, Tavatino has become the go-to provider for outdoor gear wholesalers and boutique brands.

Our OEM/ODM services have reached a new milestone, helping dozens of international distributors launch their customized collections with record-fast lead times.

Tavatino OEM and B2B supply chain

Looking Ahead to 2026

The success of the 2025 holiday season is just the beginning. With the revenue generated, Tavatino is reinvesting in sustainable fabric technology and expanding our logistics network to ensure even faster delivery for our global customers.

"We aren't just selling jackets; we are building a global community of adventurers and entrepreneurs. Thank you to our customers, suppliers, and partners for making 2025 an unforgettable year."
Related The TAVATINO Journal
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